The Glow Up is a text-first beauty and skincare site built for people who want clear, practical guidance without the hype. We publish clinical-style explainers, routine frameworks, and “best of” guides that help you choose products based on skin needs and real-world wearability. Our content is written with Australian routines in mind (high UV exposure, seasonal humidity shifts, and products commonly available in Australia).

Our approach

Skincare works best when it’s simple and consistent: gentle cleansing, moisturiser when needed, and sunscreen daily. Once skin is stable, add one targeted treatment (for example: vitamin C, retinoids, azelaic acid, or BHA) and increase frequency slowly. That’s the philosophy behind our guides — consistency beats intensity.

How we create guides and reviews

• Practicality: We favour routines and products that fit everyday life, not unrealistic 12-step systems.
• Tolerability: We highlight common irritation triggers and recommend patch testing for sensitive skin.
• Clarity: We explain what a product category can realistically do, and what it can’t.

Editorial independence

We may earn commissions through affiliate links (see our Affiliate Disclosure). This does not change our editorial approach. We aim to recommend based on usefulness and routine fit, not on who pays the most.

Start here

If you’re new, begin with our basic skincare routine (AM/PM) and our best sunscreens in Australia guide.